Press Releases

Jumbo Redefines Regional e-Commerce Trends

  • 60% of transactions on are paid for online, contrary to the market norm of 20%
  • Trust and ease of use emerge as key motivators for customers to choose online payment
  • As the first electronics retailer to introduce flexible delivery, Jumbo evolves ‘Click & Collect’ service to offer 5-hour delivery across all emirates
  • A 2-Click checkout feature on minimises abandoned shopping carts – another industry first 

Dubai-UAE: 12 July 2015
– Jumbo Electronics, the leading OmniChannel consumer electronics retailer in the UAE, has been differentiating itself by staying ahead of industry trends with launched six months ago. 

The innovative online shopping portal, launched in November 2014, as an online extension of Jumbo’s brick-and-mortar network, showcases the brand’s definitive retail expertise in local markets. 

Shaping UAE consumer habits – defying historic e-commerce trends

Over the six-month period since its launch, has witnessed a number of interesting trends in consumer preferences. Notably, 60% of total sales were paid online using debit and credit cards, as well as PayPal. This is in sharp contrast to the industry norm in the UAE. According to PayPal 80% of consumers prefer to pay using the less-efficient ‘Cash-on-Delivery’ option. Furthermore, Jumbo also witnessed a growing number of customers choosing their unique ‘Card-on-Delivery’ option, over cash, indicating a rising preference for cashless transactions. 

“Customer preference for prepayment on our site reduces the chance of goods being returned or refused at the door. This consequently saves us the cost of reverse logistics and the opportunity loss of sale,” says Nadeem Khanzadah, Head of OmniChannel Retail at Jumbo Group. 

“Many other retailers are trying to promote online payment precisely for this reason. The fact that Jumbo has actually achieved this is a testament to our strong brand equity. It also indicates consumer trust in our ability to deliver original products, warranty and prompt aftersales support. Furthermore, the ‘Card-on-Delivery’ service is one of Jumbo’s several unique differentiators that have accelerated consumer acceptance. A key take-away from this is that people are comfortable using their credit cards online with brands they trust,” he adds. 

Industry-first ‘Click & Collect’, with nation-wide store coverage sets benchmark for other retailers

Jumbo’s differentiation in the online space does not stop with pre-payment. In order to align its brick-and-mortar and online presence, Jumbo became the first electronics retailer in the Middle East to  successfully launch the ‘Click & Collect’ service across the entire store network six months ago. 

‘Click & Collect’ provides shoppers the option to collect the product within 5 hours at their chosen store location, across all the emirates in the UAE. This truly UAE-wide reach and convenience sets a new benchmark for other OmniChannel retailers in the region. 

Online payment simplified: 2-Click checkout, compared to competitors’ 7-Click checkout

One of the latest developments on is a 2-Click checkout feature, which encourages the conversion of shopping carts to actual sales by reducing the time it takes to complete an online order. Khanzadah adds, “Jumbo’s 2-Click checkout format is another first in the UAE. Compare that with our competitors who often have a tedious checkout process, sometimes with as many as 7 clicks required. I cannot imagine a 7-click check-out being a user-friendly experience and this must surely result in abandoned shopping carts.” 

Other subtle yet significant enhancements in functionality have also been introduced for consumers to access what they require in as few clicks as possible.

Featured Articles

Fight against Covid-19: Jumbo powers UAE’s pioneering Tawasul 171 platform that enables remote access to government services

May 05, 2020

Jumbo Distribution partners with Swiss brand Laurastar to bring top-of-the range ironing products in the UAE

Jan 06, 2020

It’s Raining Gold @Jumbo at the 25th edition of Dubai Shopping Festival

Dec 26, 2019

Jumbo Electronics and PointsPay to Provide Points Redemption Choices for Loyalty Programs

Dec 16, 2019

Jumbo Group partners with Mobilis Medical for 3D manufacturing services in healthcare

Nov 27, 2019

Jumbo Electronics invests over AED 10 million for expansion in Abu Dhabi

Nov 25, 2019

Jumbo Electronics launches complete Smart Home solutions for customers in the UAE

Nov 13, 2019

Jumbo Electronics partners with leading brands to offer key benefits and discounts at Gitex Shopper 2019

Sep 23, 2019

Jumbo Electronics launches series of Green Initiatives

Sep 17, 2019

Buy a smartphone from Jumbo Electronics this DSS and get a free Careem ride

Jul 18, 2019

Jumbo wins Power Retailer of the Year at Channel ME Awards 2018

May 13, 2019

Jumbo Group wins accolades at Sony Partner Awards held in Dubai

Mar 31, 2019

Jumbo Group signs MoU with Dubai SME to strengthen 3D Manufacturing operations in the UAE

Feb 06, 2019

Jumbo becomes the first OmniChannel Tech Retailer to announce Digital Gift Card and Digital Raffle Promotions

Oct 15, 2018

Jumbo Group launches Jumbo 3D Manufacturing LLC and inauguratesthe first 3D application development centerin the Middle East

Oct 10, 2018

Jumbo Electronics Expands its Retail Operations in the UAE

Sep 09, 2018

Jumbo Electronics anticipates wider adoption of contactless payments technology in 2018

Feb 05, 2018

Jumbo forecasts smartphones to be highest selling category at GITEX Shopper 2017

Mar 27, 2017

Jumbo Redefines Customer Experience with a fully revamped store at Mall of the Emirates

Apr 27, 2015

Jumbo Gears Up for GAMES14

Sep 10, 2014