Press Releases

Jumbo to award 3 winners among those pre-ordering Samsung’s most-awaited smartphone

  • is the exclusive online partner accepting preorder for mystery phone
  • Majority of pre-orders so far from men aged 18-44 and women aged 25-34
  • Maximum pre-bookings have been made on smartphones and mobile devices

31 July 2016, Dubai, United Arab Emirates:
Jumbo Electronics, the leading OmniChannel retailer in the UAE, today announced that it  will award three lucky customers who have pre-booked the next Samsung Galaxy smartphone on their online portal has been selected as the exclusive online partner for the launch of this year’s most awaited Samsung flagship product. Jumbo offers consumers the flexibility to pre-order through various channels including Jumbo stores and Jumbo online for a charge of AED 500. 

Despite the fact that for the first time pre-orders are being taken without revealing the name, price, and features of a product, Jumbo has already witnessed a very encouraging response from its consumers across the UAE. With today being the last day to pre-book the mystery product, consumers can look forward to a hint about the product on Jumbo’s online platforms. 

“Being selected to be the exclusive online partner for Samsung is a validation of Jumbo’s customer-centric approach that enables us to offer a superlative experience across all retail touch points. Through our combined marketing efforts, we are currently 9% over our target in comparison to the previous pre-booking we had held 6 months earlier for another product – within the same amount of time. We are confident that the pre-booking orders will exceed our expectations,” said Nadeem Khanzadah, Head of OmniChannel Retail at Jumbo. 

“We would therefore like to award our loyal customers who are placing their pre-orders with us through our online portal,” he added. 

According to Jumbo’s analytics, the majority of pre-bookings so far are from males aged between 18 and 44 years and females aged between 25 and 34 years. The majority of pre-bookings on are being made through smartphones, indicating a growing acceptance among customers to opt for completing transactions over mobile devices.

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